Following the appearance of thousands of Google Maps mashups, Google have introduced a new technology to encourage further user interaction. The “mapplets” (mini-webpages inside an IFrame) can be combined to create custom mashups: for example, you could display information on house prices, crime rates and cemeteries simultaneously, with built-in features such as driving directions thrown in for good measure.

The following YouTube video shows the system in use:

You can find out more about mapplets here:

More info on the Google Earth/Maps blog.

The service will be live to the public sometime today, following months of private beta.

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