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Ah, the Rubik’s Cube – possibly the most frustrating puzzle/toy/gadet/thing ever invented. Few people are blessed with the patience to complete one, discounting those, like myself, that opt for the “peel the stickers off and rearrange them” method.
Ad agency DDB New Zealand cleverly plays on the themes of time and patience in Rubik’s new campaign.
In 1992, James May (aka Captain Slow) was fired from Autocar magazine for creating a hidden message in their end of year “Road Test Year Book”. Try reading the red letters in the above image (click it to enlarge), or head over to the wikipedia article about James May.
Saatchi & Saatchi‘s campaign for Safeguard soap is a graphic reminder of the importance of washing one’s hands.
The Shit Box is a lightweight, portable cardboard toilet that’s ideal for festivals, camping or the homeless. At £15.67 it’s well worth a punt if you’re off to a festival this summer.
